The CX Leader Podcast

#Frankensurvey

Release Date: June 12, 2018 • Episode #23

How’s your customer listening “house”? Do you have that one survey that always gets added to and has now become this monstrosity of your CX listening strategy? Steve welcomes Dr. Troy Powell to the podcast to discuss the dangers of not effectively planning your listening architecture and how you can avoid relying on the “Frankensurvey” to gather valuable customer insights.

Tags: listening architecture Steve Walker customer insights Troy Powell strategy

After 332 episodes, we have decided to step away from the microphones and stop production of The CX Leader Podcast. As many companies do, we have shifted our marketing strategy and are focusing resources on other activities.

Thank you to all our fantastic guests and devoted listeners for almost seven years of excellent thought leadership in customer experience and experience management. We will continue to host our previous episodes so you can enjoy all the great advice we've heard over the years.