What’s your “word-of-mouth” strategy?
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Businesses often focus on various types of strategies to get ahead in the market: sales strategy, market strategy, customer experience strategy – but do you have a “word-of-mouth” strategy? Steve welcomes New York Times bestselling author Jay Baer to discuss his new book, “Talk Triggers”, and how companies can recruit their own customers into becoming marketing volunteers.
Tags: strategy Talk Triggers author Steve Walker luminary Jay Baer word of mouth